View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
  2. Cloud
May 2, 2017

New AI apps on Oracle Cloud target smarter customer experiences

Apps look to enable smarter customer experiences that drive tangible and predictable business results.

By Joe Clark

Oracle has announced a new range of AI apps to improve experiences across all stages in the customer life cycle in real time.

These Adapt Intelligence Apps for CX, will be used to improve the performance of commerce, marketing, sales and service professionals by utilising first and third party data to provide up to date accurate insights.

Currently there is a big push to bring AI to the customer experience, as being able to more accurately predict both consumer and B2B buying habits will help deliver a better customer experience and potentially maximise profits. Last week Fujitsu and Sepcsavers also announced that they would be partnering in order to bring end-to-end intelligent systems to the retail space.

AI Apps

Clive Swan, SVP Applications Development, Oracle Adaptive Intelligence, said: “Oracle is uniquely placed to deliver on the promise of artificial intelligence based enterprise applications and is delivering on the future of AI driven business applications today.”

“By combining first and third party data with advanced machine learning and the industry’s most comprehensive cloud applications suite, Oracle provides a complete package that helps eliminate the need for more integrations or other costly and time-consuming processes. This enables our customers to achieve immediate value and take a smarter approach to business transformation.”

These new AI apps will draw on insights from the Oracle Data Cloud, utilising its 5 billion ID’s and more than 7.5 trillion data points, to help predict or react to customer preferences.

Content from our partners
Green for go: Transforming trade in the UK
Manufacturers are switching to personalised customer experience amid fierce competition
How many ends in end-to-end service orchestration?

Oracle states that Commerce professionals will be able to deliver targeted and relevant content and products to customers, marketing professionals will be able to personalise potential customer engagements, Customer Service Professionals will be able to reduce the time it takes to resolve a problem, and Sales Professionals will be able to optimise the sales process with the help of AI assistance.

The Adaptive Intelligence Apps will all be a part of the Oracle CX Cloud Suite.

Topics in this article : , , ,
Websites in our network
Select and enter your corporate email address Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
  • CIO
  • CTO
  • CISO
  • CSO
  • CFO
  • CDO
  • CEO
  • Architect Founder
  • MD
  • Director
  • Manager
  • Other
Visit our privacy policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.
THANK YOU