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Consumer streaming media consumption is growing exponentially and evolving to richer dynamic and ephemeral content. This rapid growth in demand and the changing nature of visual content is an opportunity for communications service providers (CoSPs) to add visual services in the network, as they have the network and the customer relationships that make them uniquely poised to offer these services. Emerging visual services like cloud gaming, virtual reality, and volumetric video are driving need for more capacity, high bandwidth, and ultra-low latency. There is also an additional business opportunity for CoSPs to open their network to content providers and over-the-top (OTT) service providers and meet their Quality of Experience (QoE) and Quality of Service (QoS) needs. Delivery of visual services using virtualized network solutions can help CoSPs to deploy their infrastructure with fast time to market and low total cost of ownership (TCO) while ensuring high-quality services for consumers.