View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. What Is
March 10, 2017

What is Apple?

Apple products have transformed several electronics categories, including portable music players and smartphones.

By Ellie Burns

Apple is a consumer electronics giant which offers products such as the iPhone, iPad and Apple Watch.

The company was founded in 1976 by Steve Wozniak and Steve Jobs. The company’s initial success was built on its line of Macintosh computers.

Apple cultivated an anti-establishment and alternative image, particularly through an iconic 1984 advert that

The company faced commercial difficulties in the 1990s before rebounding in the early 2000s with several major products.

Apple had what was at the time the most profitable quarter in corporate history in 2015.

What else has Apple made?

Content from our partners
How the retail sector can take firm steps to counter cyberattacks
How to combat the rise in cyberattacks
Why email is still the number one threat vector

Topics in this article: , ,
Websites in our network
NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
I consent to New Statesman Media Group collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED

THANK YOU