The free service does not appear to include some basics, such as domain name and email accounts. Customers have an upgrade path to Enhanced Listing, and eventually Yahoo Small Business, the standard web hosting offering.
Free web pages are hardly a revolutionary concept. The company’s Geocities business has been offering free sites since the 1990s, but the way the latest offer is being positioned shows how the business model has changed over the years.
Gone are banner ad-supported homepages. Nowadays, the model is search, sponsored results and paid listings. Homepages are called blogs. Yahoo and Google are engaged in a feature war to attract companies to their respective local search offerings.
