Virtual reality company Warp California Inc has launched its VTV interactive technology. VTV enables a viewer to look around within a broadcast video signal interactively. With VTV, says the Sausalito, California-based company, viewers can individually select the main focus of the screen picture by using either buttons on a television remote control, joystick, or head-mounted sensor. Viewers will be able to pan, tilt and zoom the virtual camera as they wish. Warp says the system is appropriate for a range of television programmes including sports, home shopping and interviews as well as for computer games. It is inexpensive to deploy, since content for VTV is produced by simply shooting video with a very wide-angle lens such as a fisheye, says the company, which it is seeking to license the thing to interactive television providers and game developers.