The first phone on which the service is available is the E60, but Vyke plans to extend the offering to the other two handsets in the range, the E61 and E70. Phones will be sold directly to enterprises, with the devices shipping with the Vyke mobile VoIP client preloaded so that when in a WiFi hotspot, users will be able to make VoIP calls from them, paying PSTN breakout via a pre-established account with Vyke.
The product is targeted at the European market where mobile termination charges are so high that the EU has voiced criticism, resulting in seven of the region’s operators (T-Mobile, TIM,. Orange, Teliasonera, Telenor, Optimus, and Wind) promising a roaming charge of 0.45 euros a minute from October, falling to 0.36 euros 12 months later. Tower said it will offer roaming rates of 0.017 euros per minute on the VoWiFi service.
As for the geographies where it will be marketing the phones, Jan Berger, director of sales for the Vyke portfolio at its parent company, UK-based Tower Plc, said the campaign began in Norway on June 12 and will be rolled out across Europe during the third quarter.
The Nokia dual radio handsets finally give service providers such as Vyke the possibility of offering the consumers and enterprises alike mobile telephony at affordable rates. The Vyke mobile VoIP will change the way consumers regard their mobile phone bills – for good, he said.