Virtual PBX, a supplier of hosted business phone services, said that it has expanded Open VoIP Peering service to include support of any SIP-compliant phones.

The company said that SIP-compliant softphone or desktop phone users can now utilise the benefits of the Virtual PBX Open VoIP Peering service. The service allows small businesses to use features of traditional hosted PBX services and leverage the cost-effectiveness of VoIP technology.

The company said that it is giving its users more choice by supporting open standards. It believes this will provide richer services for clients, and facilitates total costs to be narrowed by sending more traffic through less expensive technologies. There is no extra cost from Virtual PBX for accessing softphones.

Virtual PBX is facilitating customers to choose any phone that complies with established SIP standards, including products from vendors like Truphone, Callcentric, Ekiga and Gizmo5. The iVPBX product includes all Virtual PBX features, such as a virtual receptionist, ACD queuing, voicemail, conferencing and follow-me forwarding.

Paul Hammond, CEO of Virtual PBX, said: “Small business users want to take advantage of the cost-savings potential of VoIP technology, but many pure VoIP solutions don’t provide the reliability and functionality needed for a professional business environment.

“Virtual PBX’s Open VoIP Peering service addresses these shortcomings, giving our customers a broad range of features and the necessary reliability – for a fraction of the cost of typical IP-PBX solutions.”