Datatalk offers direct marketing, customer acquisition and retention, and telemarketing services to its clients such as Airtel, Club Mahindra, Deutsche Bank, Nestle, Pepsi, Tektronics, and Zee Television. Datatalk currently operates a 100 seat facility in Bangalore and plans to set up an additional 200 seats capacity in Bangalore and Hyderabad in the next six months.

C Vasudevan, managing director at Valuemart said: The acquisition will help us to acquire premium clients and broad base our service offerings in the BPO segment.

In a similar move, in March 2006, Valuemart acquired Tejas Infoscripts to expand its presence in legal BPO segment.

Source: ComputerWire daily updates