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September 4, 1988

US WEST TO ACQUIRE THE PLUS COMPANIES

By CBR Staff Writer

US West Inc, Englewood, Colorado is to acquire The Plus Companies, two Palo Alto, California firms providing microcomputer application software to advertisers, advertising agencies and television and radio stations: the companies – Media Management Plus Inc and Broadcast Management Plus Inc will become part of US West’s Marketing Resources Group; US West did not give any detail of terms of the acquisition.

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