Well you know it just by walking down the street and observing the people around you, don’t you – the UK is leading cellular telephone use in Europe, according to a series of reports on the market about to be launched by London research group MarketLine International: the UK has the highest level of mobile phone penetration of the countries examined with 51.8 phones per 1,000 people in June, which is about double the German figure of 26.1; Spain has the lowest number of mobile phones per head of population in western Europe, which at 7.7 phones per 1,000 people is only marginally ahead of Estonia; MarketLine sees 10m subscribers in the UK by the turn of the century, up from an estimated 3m at the end of this year; in Germany, the figure should be 8m to 10m by 2000, up from an estimated 2.75m by the end of this year; in Italy it sees a market of 5.5m to 6.5m subscribers at the end of the century, up from 1.21m last year; penetration in France is relatively low and the market is expected to double this year to reach only 950,000 this year, and to climb to 4m by 2000.
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