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November 28, 1993


By CBR Staff Writer

The Compton’s New Media arm of Tribune Co is not after big royalties from its controversial multimedia patent, the San Jose Mercury News reports: rather, its target is to win for itself even more of the CD-ROM distribution business; the paper reckons that Compton’s already distributes about 40% of all CD-ROMs, and it says that while it would like to earn a small return by licensing the patent, licensees can pretty much avoid royalties by signing up as either a Compton’s strategic partner – or by signing a distribution agreement, and its ultimate goal is said to be to use the patent’s wide spread to control distribution of interactive television programming, potentially a vastly more lucrative market.

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