At the very first UK Dating Awards, 10 mobile apps competed for the prestigious prize of ‘Newcomer App of the Year’.
Competing against the likes of Tinder, the upcoming apps are all trying to offer something different to the mobile dating experience. Here at CBR we are playing Cupid, bringing you the top 5 upcoming dating apps for those looking for love.
1. Belinked
You should never mix work and pleasure…unless you are using Belinked. This app uses your LinkedIn network to create potential matches, via your LinkedIn circle of friends.
Similar professions, shared interests – it is reasonable to think that a potential match in love could spring from your LinkedIn network. An additional benefit to Belinked is that you can be confident that matches are genuine.
2. Happn
The USP of Happn is that it goes much further than Tinder, it introduces you to people who are right next to you – in the same bar or a passer-by in the street.
Happn sends you a match a few minutes after you have passed the person – avoiding obvious embarrassment with an ‘instant match’. This takes Tinder one step further, bringing near real-time matching to your device.
3. TrueView
This app turns the concept of a date on its head. TrueView puts interests and event ideas first – not the person. The idea is to find a date which you would like to go on, then find someone else who is interested in doing the same thing.
At the heart of this app is the listings page – full of unique date ideas. This app is placing interests first, so may be viewed as less shallow than Tinder.
4. Hitch
How much do you trust your friends judgement? Now, through Hitch, your friends can leverage the power of Cupid and introduce their friends to you.
This app makes online dating less anonymous and establishes a common ground – a friend of a friend is less random and the match is more likely to result in a date with someone you will get along with.
5. Willow
The app encourages users to ‘Branch out’ (its tagline), by starting conversation which is led by profile questions. Upon registration you are asked questions such as ‘What would you do if you won the lottery?’, which is the information used to match users together. Again, putting emphasis on personality and interests instead of profile pictures.
