View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
April 24, 1988


By CBR Staff Writer

It’s all in the marketing, because every major player in Japan Inc, and half a dozen leading US disk drive and media companies have been stumbling over themselves in their rush to develop a reliable and cost-effective erasable optical technology, but Tandy Corp deserves the headlines for spotting that the way to promote the technology was to enable it to record music on disks that can be used in existing Compact Disk players as well as offering it for data storage: the Fort Worth, Texas company is talking about having a consumer Compact Disk recorder on the market within 18 months to two years at $500, and the promise was good for a $2.625 jump in its share price to $45.75.

Content from our partners
DTX Manchester welcomes leading tech talent from across the region and beyond
The hidden complexities of deploying AI in your business
When it comes to AI, remember not every problem is a nail

Websites in our network
Select and enter your corporate email address Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
  • CIO
  • CTO
  • CISO
  • CSO
  • CFO
  • CDO
  • CEO
  • Architect Founder
  • MD
  • Director
  • Manager
  • Other
Visit our privacy policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.