Columbus, Ohio-based Sterling is a subsidiary of telco giant AT&T. The company said that Nistevo’s on-demand technology would allow it to deliver a more complete and fully integrated order-to-shipment supply chain offering.

Sterling said it would absorb Nistevo’s web-based Collaborative Logistics Network into its existing supply chain application portfolio.

Nistevo’s technology helps manufacturers, retailers, distributors and logistics service providers to improve the efficiency of their supply chains. Around 60 shippers and 6,400 carriers use its service, which manages an estimated 65m transactions annually. Customers include Cargill, General Mills and HP Foods.

Sterling said it was particularly attracted to Nistevo’s on-demand prowess, as way to lower the entry-level costs for implementing highly transparent supply chain management systems.

The opportunities for our customers are significant. Our combined [supply chain] solutions will not only provide customers with a way to cut costs but also improve customer satisfaction and loyalty through greater visibility and control, said Sam Starr CEO of Sterling, which has around 30,000 customers worldwide including many of the largest banks in the US. Sterling also serves the health care, logistics, and retail markets.

Apart from core B2B communications and supply chain management, Sterling also offers application integration and network services, EDI applications and electronic data interchange translation products.

Nistevo is based in Eden Prairie, Minnesota and employs around 45 staff.

Financial details of the acquisition have not been disclosed. The transaction is subject to Nistevo shareholder approval.