Just to prove that companies will go to any heights to make their printers interesting, Star Micronics UK of London W5, the British subsidiary of the Japanese company Star Micronics, is sponsoring a world-record breaking attempt to balloon over the peak of Everest: the attempt, which is costing approximately UKP75,000, will be made in the autumn by the mountaineer Chris Bonington and the balloonist Per Lindstrand, along with cameraman Mark Jarrold, in a specially designed balloon called The Star Flyer; Lindstrand is best known for crossing the Atlantic in a balloon with condom king Richard Branson, but it is a little known fact that a Star NL-10 printer also made that journey – sadly no printer will be ascending Everest!
