Sony is looking to blockbuster movie tie-ins to boost its movie and TV revenues by over a third in the next three years
Sony Pictures Entertainment, the firm behind ‘The Amazing Spider-Man’ movie, is looking to bring in between $10bn and $11bn at the end of the financial year ending March 2018. This is a 36% increase over this year’s forecast, $8.1bn.
Sony Corp CEO Kaz Hirai said to investors: "The entertainment businesses have been profitable for 18 consecutive years, they are a steady source of income for Sony.
"Sony Pictures, which is celebrating 25 years as part of the group, provides a steady stream of income, releasing 90 movies that have taken the number one spot at the U.S. box office.