Sony has introduced XQD memory cards to support the recently adopted XQD specification for high-speed, high-performance digital image capture, reportedly giving photo enthusiasts and professional photographers a new level of speed and performance.
With XQD memory cards, XQD compatible high-end DSLR (Digital Single Lens Reflex) camera users can capture up to approximately 100 frames in RAW format in continuous shooting mode and the cards provide high-speed data transfer capability.
The new Sony cards are based on the XQD memory card specification and are highly reliable to protect users’ data and images.
The Sony XQD memory card achieves stable continuous shooting of RAW images and data transfer rates of up to 1Gbps/125MB/s write and read through the PCIe interface, a computer expansion card standard for serial interfaces.
In addition, Sony is introducing a USB 2.0/3.0 compatible XQD card reader so users can quickly and easily transfer large quantities of very high capacity data to their PC.
Also, an XQD ExpressCard Adapter (QDA-EX1) will be available for use with computers with an ExpressCard 34 card slot.
Sony Electronics Consumer Media director Viviano Cantu said advanced shooters want to capture the moment in the highest quality possible, and that often means dealing with massive files like RAW images.
"Memory card technology has done a great job of keeping pace, but these new cards give an entirely new meaning to speed and performance," said Cantu.
