Sony is planning to unveil its first product backed by its own internal seed acceleration programme that was started in 2014.
The new product is expected to be a smart home automation device that will be able to control temperature and appliances remotely.
The company is planning to start an online campaign, seeking pre-orders and financing, Bloomberg cited a person familiar with the matter as saying.
The seed acceleration programme was designed for the employees of the Japanese electronics giant, to offer innovative ideas, which attracted 187 applications in the first round last year.
The source said that each team was allowed to have five members including outsiders, who had to go through incubation and implementation stages.
After the prototypes were developed, the teams met company CEO Kazuo Hirai to get feedback.
It is not yet known if the product will be sold under Sony brand or will be a part of an independent company.
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Despite being funded by the company, the additional money generated from crowd funding is expected to help with the initial costs, accelerate production process and attract a community of developers to further enhance the device.
