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April 22, 2009

USC, Nokia sign research collaboration framework agreement

The collaboration to work on the advancement of augmented reality

By CBR Staff Writer

The University of Southern California and Nokia Research Center Hollywood have announced a research collaboration framework agreement to work together on multiple projects in a variety of areas and will streamline the process for commercializing the university’s inventions.

The University of Southern California (USC) Stevens Institute for Innovation facilitated the licensing transaction. Financial terms were not disclosed.

The first project under this agreement with USC will focus on the advancement of augmented reality. Augmented reality (AR) supplements a user’s view of the real world with three-dimensional computer graphic objects, providing a real-time, interactive and intuitive means of accessing and displaying spatial information.

In the initial project, USC and Nokia are expected to focus on new vision-based AR tracking and content recognition techniques, adapted for use on mobile platforms.

Rebecca Allen, laboratory director at Nokia Research Center (NRC) Hollywood, said: USC’s history of excellence and expertise in science, engineering and the arts will greatly help Nokia in rapidly innovating advanced mobile user experiences. We are pleased to further NRC’s heritage of open innovation by working on research projects in collaboration with universities and research institutes around the world such as USC.

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