Sybase, a SAP company, has unveiled a new product that the company says is designed to fulfill the demand from Independent Software Vendors (ISVs) for easier data management and deployment of multi-tenant, hosted applications.

The new offering, SQL Anywhere OnDemand Edition provides cloud-specific tooling and includes features that allow ISVs to manage data for cloud applications.

The new cloud data management offering allows an ISV to manage and scale an application’s underlying databases, while still providing the critical data security and governance that the ISVs’ customers demand, the company said.

Sybase said the new product allows vendors to build, deploy, and manage cloud applications without compromise, letting ISVs take advantage of the cloud’s economies of scale while ensuring their customers’ data is isolated from all other tenants.

ISVs can create cloud-based applications that leverage a mix of cloud and ISV-hosted private deployment options as the SQL Anywhere OnDemand Edition does not lock a vendor into a particular hosting service or data management architecture.

SQL Anywhere OnDemand Edition features elastic database provisioning for scaling up and down of computing resources on demand; tenant scalability for powering "web scale" applications; atomic tenant databases; multi-tenant security; full relational database; and cloud management tools for meeting the needs of ISVs.

Sybase iAnywhere president Terry Stepien said SQL Anywhere OnDemand Edition lets ISVs deliver the full security and governance their customers demand, while ensuring simple management of the system, allowing them to leverage a flexible private and public cloud architecture to provide maximum protection against vendor-wide outages.