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November 1, 2009

Samsung to collaborate with Microsoft on energy usage in PCs

Expects energy savings with combination of Windows 7 OS and Samsung's 40nm DDR3 DRAM

By CBR Staff Writer

Samsung Electronics said that it will collaborate with Microsoft on efficient energy usage in computers. Reportedly, both companies aim at encouraging PC users to purchase more environmentally friendly PC systems.

Samsung expects substantial energy savings when Microsoft’s Windows 7 operating system and Samsung’s 40 nanometer (nm) class DDR3 DRAM are used together.

Kim James Woo, country manager of Microsoft Korea, said: “Windows 7 was designed as a more environmentally-sound and energy-efficient OS, particularly evident in its managing of memory and when shifting into lower power mode.

The Green IT collaboration effort will contribute to the revival of IT markets that have been depressed from the economic downturn, Samsung said.

Microsoft has also announced significant reductions in power consumption with the new power management function in its recently released Windows 7 operating system.

Dong-Soo Jun, executive senior vice president of memory marketing at Samsung Electronics, said: “There is no doubt that the combination of Windows 7 and 40nm DDR3 in new PCs will make users very happy. If you opt for 4GB of memory in a Windows 7-based system, over typical 2GB-based systems used today, you’ll see an increase in performance, while using less power, thanks to the efficiency of Samsung’s 40nm DDR3 DRAM.”

Samsung said that it will be migrating all of its corporate PCs worldwide to the new Windows 7 operating system beginning in 2010.

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