R3 Systems has launched MerchantAI, a new eCommerce platform that allows it to build eCommerce applications for small and medium-sized businesses.

R3 Systems said that the new platform is built around the open source Magento eCommerce platform with the addition of feature and security enhancements. By using an open source eCommerce platform, it allows customers to incorporate new features.

According to R3 Systems, it utilises a library of enhancements and customised solutions, such as back-office integration modules, improved shopping tools, warehousing, CRM, supply chain integration features, as well as offshore development resources at its Kiev, Ukraine office.

The company said that the new platform can enhance visitor conversion ratios, automatically react to changes in eCommerce site traffic or security threats and make product suggestions to site visitors to enhance their shopping experience.

R3 Systems has also instituted a profit-sharing partnership program for other eCommerce service providers who could benefit from augmenting their own eCommerce service offerings with enhanced offerings available through MerchantAI platform.

David Taitel, VP of operations at R3 Systems, said: Large enterprises can use data mining services, hosting solutions, business intelligence services, and other features that are simply priced out of reach of regular businesses, which gives these enterprises an unfair advantage in the eCommerce marketplace. MerchantAI is specifically designed to bridge this gap.