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March 5, 2009

Microsoft Surface expands availability to 12 EMEA markets

Microsoft Surface creates a gathering place where multiple users can interact

By CBR Staff Writer

Microsoft has announced the expanded commercial availability of Microsoft Surface to 12 select markets in Europe, Middle East and Africa and has broadened its developer partner ecosystem to support those additional markets with local, relevant content.

Previously available for purchase by companies in the US and Canada, Microsoft Surface is now also available in Austria, Belgium, France, Germany, Ireland, Italy, Netherlands, Qatar, Spain, Sweden, the United Arab Emirates and the UK, said Microsoft.

According to the company, Microsoft Surface is a surface computing platform that responds to natural hand gestures and to the placement of real-world objects on the display. With a large, 360-degree, horizontal user interface, Microsoft Surface creates a gathering place where multiple users can collaboratively and simultaneously interact with information, content and physical objects, communicating with each other in a way that feels familiar, just like in the real world, the company said.

Panos Panay, general manager of Microsoft Surface, said: Since our initial launch of Microsoft Surface, we’ve received an overwhelming response from companies worldwide that are looking for innovative ways to engage with their customers and developers who want to create applications that were not possible with other technologies. We’re excited to be entering into these new markets with partners that have already begun exploring many possibilities of Microsoft Surface locally.

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