Microsoft has launched a new ‘Cloud CRM for Less’ offer that helps customers of Oracle, Salesforce.com and SAP switch to connected experiences delivered by Microsoft Dynamics CRM Online.
The offer provides an opportunity for cost savings, said the company.
It added that Microsoft Dynamics CRM Online helps people be more productive while giving them the insight necessary to gain a competitive edge.
According to Nucleus Research Note L5, "An aggressive pricing strategy and developments in functionality put Microsoft closer to par with Salesforce.com on core CRM at roughly one-half to one-third the per-user subscription price."
Microsoft said that offers such as "Cloud CRM for Less" help Microsoft’s partners create profitable businesses.
The company said that Microsoft Dynamics CRM Online continues to be a leader in cloud computing and is attracting some of the largest businesses in the world, including General Mills, Konica Minolta and Yamaha.
Microsoft Dynamics CRM product management group general manager Brad Wilson said, "Customers choose Microsoft Dynamics CRM Online over solutions from Oracle, Salesforce.com and SAP to get compelling increases in productivity and user adoption, as well as significant reductions in ongoing costs."
"We feel that Microsoft Dynamics CRM Online delivers the best CRM service in the market — and at an extremely compelling price point."