Informatica has brought its cloud-based data integration suite to the UK.
The platform was originally launched in the United States during quarter one of 2007. Since then it has claimed over 500 customers and now processes over 20,000 integration jobs per day and over four billion records each month. Its clients include the Telegraph Media Group, Deutsche Bank and Morgan Stanley.
Informatica Cloud Services includes data synchronisation, which covers multi-step integrations between cloud and on-premise systems; data replication, which replicates or archives data from salesforce.com or a local database to csv files, databases or Google spreadsheets; data quality assessment, which measures and monitors the quality of Lead, Opportunity, Contact and Account objectives within salesforce; and Customer Services, which enable the creation and deployment of customer mappings and functions to expand the capabilities of the service.
Daniel Niemann, VP sales and business development, Informatica on Demand, told CBR that the firm’s online offering is not simply a hosted version of its on-premise software. To me SaaS is as much about ease of use and who consumes it as it is about the infrastructure, he added. Without hardware to install and configure, more people can consume software, that’s why salesforce.com has been so successful – more people can consume their software and IT is no longer a bottleneck. We’ve taken that design paradigm to heart.
The only other vendor that has cloud-based integration has taken a traditional usage paradigm and is basically delivering lines and boxes and complex middleware just in a cloud environment and I think that is undervaluing the promise of cloud computing, Niemann continued.
Informatica has also introduced a slightly different approach to pricing than the traditional SaaS route – companies pay for the number of applications they connect to rather than the number of seats or amount of data used.
With cloud-based infrastructure measuring by data volume and by throughput didn’t make a lot of sense and for infrastructure in general measuring by seats doesn’t make a lot of sense either. So end-points become a very reasonable proxy for value, Niemann said.
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Informatica is offering a 30 day free trial for users interested in its cloud-based data integration platform.
