The mobile Internet service revenue will surpass $198bn globally by 2015 with a 15.7% CAGR from 2009 to 2015, according to a report from ABI Research market data.
The report revealed that mobile Internet service revenue growth rate is lagging in comparison to the expected 47% CAGR in global 3G data traffic volume which will eclipse 10 exabytes by 2015.
The Asia-Pacific region is expected to consume 2,400 petabytes of mobile data annually by 2015, an estimated 23% of global data traffic, close behind North America with an expected consumption of 3,100 petabytes,
The mobile Internet services are forecast to generate $80bn in Asia-Pacific, which accounts for 14.5% of global revenue.
The market researcher said that the disparity between high data consumption and low revenue contribution will largely be attributed to India’s emerging 3G networks, which will be major contributors to Asia-Pacific’s overall mobile traffic.
The research body expects that competition to drive mobile data revenue down; seven private operators successfully secured Indian 3G licenses in September 2010.
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ABI Research said that Tata DoCoMo and Bharti Airtel will be launching their 3G networks in India by year-end, joining the action with state-owned operators BSNL and MTNL.
ABI Research research practice director Neil Strother said competition for 3G subscribers in India is expected to be intense, with Tata’s plan to open 4,000 3G retail outlets, and the other private operators launching by next year. It will be a buyers’ market where consumers demand faster speeds, larger download volume, and lower price.
