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October 14, 2010

eBay launches new version of mobile site

Web experience for smart phones based on Netbiscuits technology

By CBR Staff Writer

eBay has launched the new version of its mobile site that is optimised for smart phones to provides features, which allow customers to buy and sell via eBay on the go.

The new eBay mobile site is based on Netbiscuits, a software service for cross-platform development, operation and management of mobile sites and apps.

The new eBay mobile site gives users access to many features they’ve already used online and allows buyers to browse categories, save and refine searches, sort results by price, time, and location, and find similar auctions or other items listed by the same seller.

eBay director of Platform Business Solutions and Mobile Engineering Han-Shen Yuan said, the new mobile site is a major advancement in feature set and user experience for all of their smart phone using customers.

"A version optimised for Android-based smart phones will be launched shortly after," Yuan said.

"The global rollout to more countries and platforms is scheduled for 2011 which will allow us to provide a compelling mobile eBay experience for all of the 1000+ unique devices that visit eBay each month."

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