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Technology / Software

Database wars: How the market leaders are innovating

As one of the main core pieces of enterprise technology it should be unsurprising that the database continues to be a hotbed of innovation.

While Oracle maintains its lead at the top of the market a number of companies have been working diligently to chip away at its market share, and it’s a big market.

According to Gartner the overall DBMS (database management system) space grew at 8.7% to be worth $35.9 billion, over $33.1bn for the previous year.

However, over the past five years the mega-vendors have collectively lost share, although they still hold 89% of the market this has dropped from 91.4% in 2011.

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Oracle has dropped 1.5% since 2011 to 41.6%, while Microsoft gained 0.8% to take second place with 19.4% of the market ahead of IBM with 16.5% which has dropped 5.6%.

Then there are the newcomers to the market, which Gartner says: “By revenue number standards, there’s still not much to write home about, though progress is being made. Adding the 5 NoSQL vendors with revenue above $25M in 2015 – Basho, Couchbase, Datastax, MarkLogic and MongoDB  – the collective total is $364M, which would be good for eighth on the list.”

Amazon Web Services is the most significant newcomer to the market with it already raking in $833.6m in revenue attributable to DBMS in 2015. A growth rate of 33% before the introduction of RDS Aurora.

The analyst firm says that a change in the market is happening and predicts that it will look “quite different” in 2020.

This year it placed Microsoft in its leaders category ahead of Oracle, in its Magic Quadrant.

Clearly the market is changing so CBR highlights what the leaders in the market are doing.



Microsoft may have been positioned ahead of Oracle in its Magic Quadrant, but Big Red is still the dominant force in the market by a distance.

The company offers a broad range of database products such as Oracle Database,

Oracle maintains a 41.6% market share.
Oracle maintains a 41.6% market share.

TimeTen, Berkeley DB, NoSQL Database and MySQL, it also offers cloud versions of several of its DBMSs as appliances.

At the company’s OpenWorld conference in San Francisco it revealed updates for the Oracle Database 12 c Release 2. Improvements were said to be made to multi-tenancy, faster in-memory processing, and database sharding.

The improvements are aimed at pleasing a more cloud focused word where data management professions are increasingly looking to move workloads to the cloud, according to the company.

Gartner said that Big Red’s customers score it highly for its performance and reliability but also noted that its client inquiry service is increasingly being used by users exploring options to migrate away from Oracle to other relational database management systems, both on-premises and in the cloud.
This article is from the CBROnline archive: some formatting and images may not be present.