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February 23, 2009

Bridgeline releases new version of iAPPS product suite

Content publishing dates on web analytics trend graphs

By CBR Staff Writer

Bridgeline Software, a developer of web applications, has released version 2.5 of its iAPPS product suite, which includes a series of enhancements for iAPPS Content Manager and iAPPS Analytics web products.

According to the company, the iAPPS product suite is a software-as-a-service that unifies content management, analytics, e-commerce, and e-marketing capabilities – enabling users to enhance and optimize the value of their web properties.

Bridgeline claims that the enhancements to iAPPS Analytics, a next-generation web application management system, further leverage the support of integrated web content management and web analytics with a publishing impact analysis feature. This capability overlays content publishing dates on web analytics trend graphs, such as exit pages or top pages, to determine how and when changes to web content impact analytical results.

Bridgeline has said that many of iAPPS’s Ajax enabled administrative interface elements have been updated to streamline tasks and improve user experience. At a feature level, iAPPS Content Manager offers full-text search for uploaded site content, including PDF, Word, and PowerPoint documents, and extends overall site security management into search results and front-end display ensuring that only those users meant to access particular content are able to view it in the search results.

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