According to the company, based on technology that was perfected over 12 years at Cambridge University and is protected by 111 patents, the blinkx advanced media platform enables media publishers and aggregators to manage and monetise video content to its potential.
blinkx has introduced enhanced metadata enrichment as part of its revolutionary advanced media platform. The platform works to automate the capturing, encoding and indexing of rich media content.
blinkx has said that its enhanced metadata enrichment automatically creates a range of metadata in real-time, including a full transcription of the audio stream. The process begins by automatically creating a time-stamped transcript of each video. blinkx’s conceptual analysis is then applied to the transcript to automatically produce other key data packets from the video; a synopsis (or summary), and conceptual-keywords. All of these elements can be added as components for the metadata, and saved to each digital asset.
Suranga Chandratillake, founder and CEO of blinkx, said: An Enhanced Metadata Enrichment solution does more than just help publishers and content owners better tag their videos. The information derived from the video using our Enhanced Metadata Enrichment can help them with a host of challenges, including improved video SEO, enhanced relevance for site search, and providing distribution partners with consistent information on the videos.