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July 16, 2013

Siemens and Frog unveil Project Ansible

The development should boost productivity, performance and team collaboration.

By Amy-Jo Crowley

Siemens Enterprise Communications and design consultancy firm Frog have introduced a new platform to increase productivity for users at work.

Siemens’ product, Project Ansible, enables users to work across the workgroup, business and Internet at the same time by integrating multiple communication channels and apps, including voice, social networking and video, into a ‘single pane of glass’ platform.

The development should boost productivity, performance and team work, with users engaging wherever they are across desktop, tablet and mobile devices.

Siemens’ CEO Hamid Akhavan said Ansible is designed to address challenges faced by businesses today.
"Enterprises are at the centre of a complex web of interconnected systems that are hard to manage; companies are failing to drive the full value of those investments; and, while communications tools increasingly play a more central role in business, the user experience is broken," he explained.

"Building upon our leadership heritage of innovation in business communications, our aim is to define a new industry category through aggregation, experience and integration into business processes."

The company, which has been delivering unified communications solutions and network infrastructure for more than 160 years, said the platform could help reduce costs and increase productivity by adapting to the user rather than the other way around.

Other features include Contextual Search within and beyond traditional methods, and A Single View, which integrates synchronous and asynchronous channels into one ‘rich canvas’ view.

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Michael Brandenburg of Frost & Sullivan said: "As it turns out, Project Ansible is not about ripping and replacing existing back-end UC platforms, but instead, focuses on making user consumption of these platforms a much more engaging experience.

"Project Ansible is a solid representation of what the promise of unified communications was, or is, supposed to deliver to the end-user and a great example of how enterprise communications should work and how we as users want it to work."

Project Ansible, which has been in development for two years, is expected to begin customer trials at the end of 2013 and be generally available later in 2014.

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