The opening reflects Sapient’s recognition of the healthy and growing demand for business consultancy services by Canada’s leading companies, and the company’s ability to help these companies compete more successfully. Linda Lizotte-MacPherson, former chief information officer for the Government of Canada, will lead the company’s efforts as President of Sapient’s Canadian operations
Canadian companies, like companies the world over, are challenged to increase their revenue, maximize productivity and reduce costs, said Lizotte-MacPherson. Sapient can help these companies address these challenges through our combination of broad skills, fixed price, speed and reliability, and our culture and attitude.
The Internet and other networked technologies have increased the strategic options for companies looking to globalize their businesses, Moore said. Rather than tailoring their offerings to each individual country, our research has found that companies are beginning to realize new revenue sources and cost savings by targeting cross-border customer segments. As an example, engineers in a certain field from different countries can have more in common with each other than with non-engineer co-workers who share the same culture. By targeting groups of people who share similar roles across the globe, cost efficiencies and additional revenues can be realized.
Sapient is already working effectively with two companies in CanadaManulife Financial and Union Gas Limited.
