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November 29, 2012

Samsung, Apple dominate smartphone market in 2012: report

Nokia, RIM, and HTC to report steep double-digit declines year-over-year in sales of smartphones in 2012

By CBR Staff Writer

South Korea based Samsung and US based Apple are projected to lead the smartphone market in 2012, according to a new report.

IC Insights’ 2013 edition of IC Market Drivers report revealed that during the year, both firms are anticipated to ship around 353 million smartphones while capturing 47% market share of total smartphone market.

In contrast, former market leaders like Nokia, RIM, and HTC are rapidly fading and are expected to record steep double-digit declines year-over-year in sales of smartphones in 2012,the report revealed.

By the end of 2012, smartphone sales from Chinese firms Huawei, ZTE, and Lenovo are projected to record surge with shipping of about 108 million units, which is about three times the 34 million smartphones shipped by them in 2011.

According to the report, the year has been witnessing strengthening competition in the smartphone market due to the launch of new handsets featuring larger touch-screen displays, high power processors, enhanced operating systems, higher-resolution cameras, and new radio-modem connectivity to the faster 4G cellular networks.

During the next few years, new high-speed ‘4G’ networks are also planned for deployments in China, India, Brazil, the Middle East, and other developing markets, while U.S., South Korea, Europe, and Japan are already experiencing the faster networks.

In 2013, smartphone sales of Samsung, Apple, and Huawei are expected to reach 175 million, up 62% compared to combined shipment of about 108million in 2012.

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In contrast, IC Insights expects that Nokia, RIM, and HTC will continue to struggle in the smartphone market in 2013.

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