View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
December 13, 2010

Rentabiliweb to acquire information, interactive data exchange firm Vidalia

Interactive voice services and messages, IP telephony and SAAS services

By CBR Staff Writer

Rentabiliweb, a provider of website traffic monetisation services, has acquired Vidalia and its subsidiaries to broaden its catalogue of monetisation offerings and strengthen its activity in new businesses for exchanging electronic and monetary information, namely between automatons and machines.

Vidalia Group designs and hosts online services enabling remote access to information and interactive data exchange.

The company works in the areas of Business to Machine (BtoM), multichannel customer relations, 0800 numbers (special numbers), interactive voice services and messages, IP telephony and SAAS services.

Vidalia Group clients include Brinks, M6, Cofidis, Niele, Virgin Mobile, Presence Verte, Vitaris Response, Cegelec Secure, Mister Good Deal, Brandalley, Randstad, Rent-a-Car and others.

Rentabiliweb Group chairman Jean-Baptiste Descroix-Vernier said the acquisition rounds out a year of very strong growth for the Group, both organic and external, and Rentabiliweb is focusing on tactical, scaled investments that are easy to incorporate and create value for shareholders.

"By becoming a specialist in the ‘Business-to-Machine’ field, Rentabiliweb is extending its monetisation range and further enhancing the profitability of its B-to-B activities," Vernier said.

Content from our partners
Why all businesses must democratise data analytics
How start-ups can take the next step towards scaling up
Unlocking the value of artificial intelligence and machine learning

Rentabiliweb said that by uniting the two entities enable the development of high-level synergies and complementary product ranges, namely monetisation services for professionals (B-to-B) and Interactive Voice Server (IVS) services.

Rentabiliweb will make a cash payment of €3.2m in the first phase, part of which is to be paid on the date of acquisition, and part of which will be deferred to the 2011 financial year.

A second cash payment will be calculated based on the operating results for 2011 and will remain marginal compared to the base price.

Websites in our network
NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
I consent to New Statesman Media Group collecting my details provided via this form in accordance with the Privacy Policy