Reitmans said it has selected Vcommerce Enterprise based on the completeness of the solution, the flexibility to integrate third party components and the deep expertise of the Vcommerce team to aid this brick and mortar retailer into the world of high volume ecommerce.

Vcommerce will provide the e-commerce solution Reitmans requires to create the online storefronts with a unified shopping cart across all sites, multiple language support, loyalty programs, wish lists and secure transaction capabilities. Vcommerce Enterprise seamlessly integrates with Reitmans’ business systems for merchandising, fulfillment and customer relationship management. Reitmans also selected third-party components from fast, omniture, richfx and rightnow, which are all integrated through the Vcommerce Enterprise connector.

Vcommerce Enterprise is delivered as software as a service, which enables Reitmans to leverage the configurability and security of a behind the firewall software implementation, while enjoying ease of deployment, continuously updated feature sets, and availability of best-in-class partner components to provide for a truly future-proof solution.

Diane Randolph, vice president of information systems at Reitmans, said: Reitmans has been successfully running a brick and mortar retail operation for 80 years, but this is our first foray into online sales. We feel that now the time is right to provide customers with a content-rich online store, complete with multiple merchandise views and information, as well as transaction capabilities.