The leads are sent in real-time, enabling insurers to contact leads sooner. QuotesAuction says that pre-screened, targeted insurance leads increase closing ratio, and give insurers the flexibility to increase or lower their lead volume based on sales.

To further increase the closing ratio of insurance agents, QuotesAuction says that it has introduced a technology to make the follow-up process simple and effective. This proprietary software is available only to active agents on the QuotesAuction.com national agents network. The system will email up to five standard or customized, consecutive messages designed to compel prospects to contact the agent. So when an insurance agent calls the prospect, they are already familiar with the insurance agent’s name and the phone number.

Insurance agents can create and customize follow-up emails that will be sent as reminders to act on buying the insurance policy if the prospect did not purchase the policy right away. Different follow-up messages can be set up to be emailed on the second, third, and later days after the consumer has requested an insurance quote.