QuickPlay Media’s service delivers video downloads from its partners, including CHUM Television, CBC and the Soundtrack Channel, and will now offer videos provided by Telus Mobility’s own partners.

The platform will provide access to its video downloads through an Interactive Programming Guide accessible to Telus Mobility clients through the browsers on their mobile phones.

QuickPlay Media’s content and delivery platforms extend the interactive experience of video messaging by providing on-demand entertainment and information, stated Raja Khanna, co-founder of QuickPlay Media. QuickPlay Media will continue to deliver ever richer and more interactive experiences.

QuickPlay Media’s platform intends to enable the browsing of descriptions and advice on video clips free of charge before purchasing. Upon purchase, the clip is delivered using Telus Mobility’s Multimedia Messaging Service (MMS) and appears in the inbox of the user’s phone, where it can be opened and played. The cost of the clip will be added to the client’s regular Telus Mobility invoice or deducted from their prepaid account balance.