Spokespeople for PeopleSoft Inc on Friday denied the software vendor was dropping its PeopleSoft Business Network (PSBN) strategy, despite new company literature which appears not to make any mention to the much-hyped e-commerce network. PSBN was the name coined by the ERP vendor last November to describe its forthcoming e-commerce network, at the heart of which will be a MyYahoo!-style portal site, giving users access to PeopleSoft’s and other vendors’ applications, as well as access to numerous sites and services over the internet.
Since November, PeopleSoft has made a series of announcements around the strategy and said it would provide more details about the PSBN initiative in August, at its annual user conference. A reason then, you’d think, for keeping the momentum going in between now and then. But at the bottom of the company’s press releases, the section About PeopleSoft has recently been changed and offers no mention of PSBN at all. Spokespeople adamantly deny the move means the company is dropping the strategy, just that we wanted to communicate more about what we’re doing in a simpler, hard-hitting way.
So simple, the promised PSBN it once referred to is now being downplayed as just e -business applications. But the company’s head of global marketing wasn’t so tight-lipped. He told one newspaper PeopleSoft chose to remove the PSBN brand….the perception of PSBN was that it was a strategy and a vision that was a long way off. But he insisted that the underlying thrust and product rollout would remain the same.
