View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
February 25, 2015

Pebble smashes own Kickstarter record with Pebble Time

Crowdfunding exceeds $8m.

By CBR Staff Writer

Pebble has broken its own Kickstarter campaign record by raising $500,000 for its new Pebble Time smartwatch in just 17 minutes.

In its previous campaign for the original smartwatch, Pebble reached its goal of $100,000 in two hours, reported Wired.

Pebble Time has so far raised more than $8m and has nearly 38,000 backers.

The new watch features color e-paper display along with a microphone to help users respond to notifications.

With the new watch, Pebble has improved the battery life to last of up to seven days. Time is compatible with the existing Pebble apps.

Pebble’s second campaign and return to the Kickstarter platform has triggered a debate on successful companies opting for crowd funding.

According to The Verge, Pebble earns more by selling its watches on Kickstarter than on any other platform and it also helps the company earn more in less time.

Content from our partners
Rethinking cloud: challenging assumptions, learning lessons
DTX Manchester welcomes leading tech talent from across the region and beyond
The hidden complexities of deploying AI in your business

In the campaign video, Pebble CEO Eric Migicovsky said: "We’re back on Kickstarter to work directly with you, the community that got us here."

Websites in our network
Select and enter your corporate email address Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
  • CIO
  • CTO
  • CISO
  • CSO
  • CFO
  • CDO
  • CEO
  • Architect Founder
  • MD
  • Director
  • Manager
  • Other
Visit our privacy policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.