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February 24, 1997updated 05 Sep 2016 1:02pm

PC MANUFACTURERS EXPECTED TO FOLLOW COMPAQ WITH PRICE CUTS

By CBR Staff Writer

The personal computer industry has seen its gross margins peak for the foreseeable future and many manufacturers are likely to follow Compaq Computer Corp with price cuts next quarter, SoundView Financial Corp analyst Mark Specker believes. Compaq, which enjoys the highest profit margins in the industry, reported fourth quarter profit margins of 24.4% of revenues.

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