A bracelet named Pavlok, which gives the user mild electric shocksr to encourage good habits, has been launched.

The band, which can be activated manually and automatically through an app, produces a milli-ampere shock every time the wearer does something wrong.

The Daily Dot reported Pavlok creator Maneesh Sethi saying: "The idea is everybody has these things they know they shouldn’t do."

"If you start to add a small amount of shock when you do stupid things, you can mostly just increase the awareness of your activity in your daily routine. I like to say that for the last 1,000 years, we’ve tamed environment, but we haven’t tamed ourselves."

According to reports, the shock is more painful than that produced by a dog collar and a lot less painful than that produced by an electric fence.