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Technology / AI and automation

NINTENDO HAS DISTRIBUTION AGREEMENT WITH SERIF COWELLS

The dreaded Nintendo Co, which once made playing cards but now is credited with bringing the moribund video games market back to life single-handed with its Famicons or Family Computers, is coming to Europe – not under its own name, but via a distribution agreement with Serif Cowells Plc, the company that drove you mad with Trivial Pursuit; Nintendo games players have been available from high street retailers since 1987, but Serif is planning to put its marketing muscle behind an array of games cartridges.

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CBR Staff Writer

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