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April 25, 2017

Sight for sore eyes: Fujitsu and Specsavers have 20/20 digital transformation vision

Fujitsu and Specsavers have announced that they are working together to transform the in-store experience for customers and employees across Europe.

By Joe Clark

Fujitsu and Specsavers have announced that the two companies will be working together to transform the latter’s in-store technology.

The partnership have begun work on a £17.6 million deal  designed to enhance the British optical retail experience for both customer and employee alike, in over 1,100 physical stores across Europe.

This infrastructure transformation will focus on making better use of customer data, which will allow employees to better understand the needs of their customers and provide a better service.


Phil Pavitt, Global CIO at Specsavers, said: “Fujitsu is a great partner in helping us with our international journey owing to its extensive global retail capabilities and consulting expertise.”

“We are more than just about selling glasses; we want to change lives for the better. To do that we need to continuously adapt how we best serve customers. With Fujitsu, we are excited to be partnering with a company that shares our passion for putting the customer first.”

The changes being made will include end-to-end intelligent systems from Fujitsu to increased the speed to market for customer optical services. This infrastructure upgrade will also allow improved order tracking and incident reports, whilst reducing the cost of delivery.

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The companies also stated that the new retail experience will include heightened security measures, in order to assuage fears concerning user data and privacy and give consumers peace of mind.

Rupal Karia, Managing Director, Retail and Hospitality, UK and Ireland, Fujitsu, said: “We are energised by the prospect of bringing together a range of our services and experience to deliver results.”

“Providing Specsavers with a new infrastructure and services will ultimately help Specsavers digitise its business, making Specsavers more agile, without compromising on security. This is only the beginning, and we look forward to seeing our partnership with Specsavers develop in the coming years.”

The new deal will allow employees to focus on running their business and improving service, whilst making the tech aspect more efficient.

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