View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
November 1, 1999

Netcall Shares Up 35% as Revenues Tumble

By CBR Staff Writer

Netcall Plc managed to shine on London’s Alternative Investment Market yesterday, despite announcing full year results reflecting a difficult transition between business models. Its share price closed at an all time high of 128 pence, up 35.5% on the day, as the firm announced a loss for the year to June 30 of 1.79m pounds ($2.93m) compared to a loss of 911,243 pounds ($1.49m) last time. Revenue fell to 539,568 pounds ($885,161) from 780,007 pounds ($1.3m) last year.

But the market was reacting to the fact that its internet-controlled telephony business appeared to be taking off, with revenue from this area up from 3,000 pounds ($5,000) a year ago to 106,241 pounds ($174,288). Overall revenues were down due to the gradual disposal of its software maintenance business, which took in almost 356,451 pounds ($584,757) last year, but only 74,691 pounds ($122,530) this year.

Netcall’s plans to make the internet controlled telephony its core business. This service allows companies to place call-me buttons on their web sites, or vendors advertising in any media to set up follow-me messaging accounts. Under the latter model, potential buyers call the advertised number, then key in a code also given out in the ad. The system can then notify the correct salesman of the lead. Payment is made either as a monthly service, with set-up fee, or on a per-lead basis. Resellers such as newspapers can take cuts of the lead revenue.

Content from our partners
DTX Manchester welcomes leading tech talent from across the region and beyond
The hidden complexities of deploying AI in your business
When it comes to AI, remember not every problem is a nail

Websites in our network
Select and enter your corporate email address Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
  • CIO
  • CTO
  • CISO
  • CSO
  • CFO
  • CDO
  • CEO
  • Architect Founder
  • MD
  • Director
  • Manager
  • Other
Visit our privacy policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.