Aptra Promote transforms the self-service network into a powerful marketing channel, delivering high-impact advertising, branding and promotions. The new Aptra Promote 3.0 delivers enhanced functionality and usability of the manager tool, while adding additional couponing and campaign functions.
Managing multiple advertising and coupon campaigns through a central management tool enables financial institutions to maximize cross-selling through customer segmentation, or even to boost revenue from third-party opportunities. The new user interface has undergone extensive usability tests with a specialized team and focus groups. The outcome is an interface which provides all campaign information on one page so the individual or team overseeing the campaign can easily see all campaign settings at a glance, including the use of icons for easier recognition and the changing of varying campaign elements.
