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Porn provider Naughty America became the latest adult entertainment business to accept Bitcoin yesterday.
The owner of more than 30 explicit websites follows Porn.com’s decision to trade in the currency and take advantage of the growing spending power of users of the £500-valued medium of exchange.
CEO and co-founder Andreas Hronopoulos told CoinDesk: "We’re in the business of helping people find their fantasies, and our goal is to turn that fantasy into reality without reality getting in the way. For us, that applies to how you’re going to process the transactions as well as the type of content that is available."
Porn.com’s initial earnings jumped 50% following its acceptance of Bitcoin, before balancing out at a 25% increase over previous income levels.
Hronopoulos added that the anonymity provided by Bitcoin meant international users from prohibitive countries like India could access his company’s websites.