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November 18, 2009

Model Metrics rolls out Cloud Converter for

Allows users to convert an Excel spreadsheet into an application on

By CBR Staff Writer

Model Metrics, has rolled out cloud converter for on the AppExchange, which enables Salesforce CRM and users to convert an Excel spreadsheet into an application on

With Cloud Converter, users can automate and simplify the process of migrating spreadsheets to It also automatically creates custom objects and fields, including field types and list of values for certain field types, the company said.

Reportedly, Cloud Converter can be installed as a new application in a user’s environment. It works with CRM and non CRM applications alike, automatically reading metadata and configuring new objects and fields on

In addition, it also facilitates the migration of applications such as Lotus Notes, Microsoft Access, Oracle or SQL Server to

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Kendall Collins, chief marketing officer of, said: The power of Cloud Converter lies in its ability to help users unlock their data in Excel spreadsheets and not only share it across their organisation, but also integrate it with Salesforce CRM or other applications built on the platform.

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