Systems Union, the London UK provider of client/server financial and business software, has secured a useful ally to promote its products in the US – Microsoft Corp. The company is to take a joint road show round Microsoft’s offices to demonstrate its software to the company’s staff. The reason why Microsoft is helping promote Systems Union’ SunSystems package is that it, in turn, helps to promote NT and SQL server. Any customer who doubts whether Microsoft’s products are sufficiently scalable to run mid-market software can be shown SunSystems to prove the case. Systems Union already has offices in San Francisco and the success of its sales in the US has given it the confidence to add channels to its direct sales. The company’s success will have absolutely no effect on the stock market. Although it has a target of hitting 100m pounds revenue by 2000, Systems Union remains a private company. While questions about a possible IPO are met with an official ‘no comment’, insiders suggest the company will resist the temptation to float during the stock market’s current upwards swing. When the next bull market arrives however, sentiment may have changed.
