Mercury Communications Ltd has enhanced its electronic messaging service, Mercury Link 7500, based on the Western Union Corp Easylink system, and has added a Faxlink service priced to undercut existing services. Mercury Faxlink enables users of the 7500 system to send single and multi-addressed facsimile messages throughout the world direct from MS-DOS micros. The system has been operational since January, and is used to originate documents on micros, which are then connected to Mercury Link 7500 and delivered to the specified fax addresses. With the new optional extras under offer from Mercury, users can personalise their faxes with company logos and signatures which are held by Mercury, as well as specifying multi-address delivery lists for regularly mailed items. Such lists can then be invoked automatically with the use of a simple abbreviated dialling code. Based on an average page of text with 3,000 characters, the Faxlink service, peak and off-peak, is 45 pence or 35 pence for the first page, 35p and 25p for subsequent pages for local calls; 60p and 50p; 50p and 40p for trunk calls in the UK; UKP2.10 and UKP1.80 for the first page, UKP1.80 and UKP1.50 for subsequent pages to the US or Canada, and UKP3.50 for the first page, UKP3.10 for subsequent pages, at all times of day and night, to a Japanese or an Indian destination. Mercury explained with the announcement how it transmitted it to us using the service to our fax machine, but carefully omitted to say how much transmitting the three pages to us actually cost – few pages in practice turn out to be average.
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