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October 21, 2015

Maven revenue boosts Yahoo’s Q3

News: Net income declined to $76m.

By Vinod

Yahoo has fallen short of expectations after reporting disappointing third quarter financial results.

GAAP revenue increased 6.8% to $1.22bn in Q3, compared to $1.14bn in the year-ago period.

Net income declined to $76m, or $0.08 diluted income per share, when compared to $6.77bn, or $6.70 diluted income per share, for the same period in 2014.

Revenue from mobile, video, native, and social (Mavens) increased 43% to $422m, up from $295m, making up 38% of traffic-driven revenue.

Last month, Yahoo acquired social shopping site Polyvore to accelerate its Mavens growth strategy.

Gross search revenue was $870m for the third quarter and GAAP display revenue increased 14% to $509m.

Yahoo CEO Marissa Mayer said: "As we move into 2016, we will work to narrow our strategy, focusing on fewer products with higher quality to achieve improved growth and profitability.

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